The Business Environment (6th Edition)

Type
Book
ISBN 10
0273716751 
ISBN 13
9780273716754 
Category
Business and Business Environment (F-4-6)  [ Browse Items ]
Publication Year
2009 
Pages
544 
Tags
Description
By encouraging students to explore the challenges and opportunities managers face in the business environment, the sixth edition of this successful text provides students with a solid foundation from which to build upon their business knowledge. This thought-provoking book helps students to understand how business organisations operate in economic, political, social, technological, and legal environments. It introduces and analyses the business environment model, enabling students to understand how it can determine business strategy. The following online resources support the text: For students: additional resources to enable learning, including a companion website, an online glossary and updated weblinks. For Instructors:updated teaching resources available including a comprehensive instructors manual, PowerPoint slides and additional multiple choice questions with answers. - from Amzon 
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