Enterprise, Entrepreneurship and Small Business
Type
Book
Authors
ISBN 10
1412910129
ISBN 13
9781412910125
Category
Entrepreneurship and Business (H-6)
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Publication Year
2010
Publisher
Pages
256
Tags
Description
Broad and inquisitive in its intellectual outlook, this provocative but accessible textbook covers core themes and topics in the study of enterprise, as well as looking at subjects that are often ignored, from criminal entrepreneurs and the demise of Enron, to innovation and technology and ethnic and indigenous entrepreneurship. Supported by lively case studies, real-life examples, this interactive exploration moves beyond the narrow, prescriptive focus on the ′how′ employed by other textbooks, and places equal emphasis on the ′why′ – all the time considering the role of enterprise, entrepreneurship and small business in the world we live in. - from Amzon
Number of Copies
2
