Business Research: A Practical Guide for Undergraduate and Postgraduate Students

Type

Book

Authors

Jill Collis

Roger Hussey

ISBN 10

0230301835

ISBN 13

9780230301832

Tags

Management Science, Education & Reference, Research & Development, Business, Management

Description

A practical, concise, straightforward guide. Covering the entire process from reviewing the literature to writing up results, it has balanced coverage of quantitative and qualitative methods and a popular troubleshooting section. It provides all the tools needed to embark on and complete successful research, underpinned by academic rigour. - from Amzon

Number of Copies