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Category:
Marketing (E-3-4)
[
All
]
Page 6 of 7
Title
Authors/Editors
Publisher
Type
Copies
Questions & answers: Common marketing problems (Croner's executive companion)
Year
:
1998
ISBN
:
1855244888
ISBN 13
:
9781855244887
Paul R Gamble
Croner
Books
9
Service Management and Marketing
Edition
:
4th edition
Year
:
2015
Call No
:
3326
Christian Gronroos
Wiley
Books
1
Service Management and Marketing: Managing the Service Profit Logic
Edition
:
4
Year
:
2016
ISBN
:
1118921445
ISBN 13
:
9781118921449
Christian Gronroos
Wiley
Books
6
Service Marketing (SIE)
Year
:
2005
ISBN
:
0070660077
ISBN 13
:
9780070660076
Valerie Zeithalm
Mary Jo Bitner
Dwayne Gremler
McGraw-Hill
Books
1
Services Marketing (People, Technology, Strategy)
Year
:
2017
ISBN
:
8177584502
ISBN 13
:
9788177584509
Lovelock
Pearson
Books
1
Social Aspects of Marketing
Call No
:
E-3-4
Books
1
Strategic Marketing Management: Planning & Control, Analysis & Decision (The Butterworth-Heinemann Marketing Series)
Edition
:
Workbook
Year
:
1995
ISBN
:
0750619902
ISBN 13
:
9780750619905
Paul Fifield
Colin Gilligan
Butterworth-Heinemann
Books
1
Strategy and Marketing
Year
:
1986
ISBN
:
0860036154
ISBN 13
:
9780860036159
Kenneth Simmonds
Philip Allan Publishers Ltd.
Books
1
The Customer Marketing Method: How to Implement and Profit from Customer Relationship Management
Year
:
2002
Adam Curry
Jay Curry
Free Press
Books
1
The Essence of International Marketing (The Essence of Management)
Year
:
1994
ISBN
:
0132848031
ISBN 13
:
9780132848039
Stanley J. Paliwoda
Prentice Hall Trade
Books
2
1
2
3
4
5
6
7