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Publisher: Irwin/McGraw-Hill [ All ]

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  Title Copies
Advertising and Promotion: An Integrated Marketing Communications Perspective 
Edition: 9th Revised edition 
Year: 2011 
ISBN: 0071314407 
ISBN 13: 9780071314404 
Supervision: Key Link to Productivity 
Edition: 7th Revised ed. 
Year: 2000 
ISBN: 0072415940 
ISBN 13: 9780072415940