Decoding the new consumer mind : how and why we shop and buy

Type
Book
Authors
Yarrow, Kit
 
ISBN 13
9781118647684 
Category
Consumer  [ Browse Items ]
Publication Year
2014 
Publisher
Jossey-Bass, A wiley Brand 
Pages
214 
Tags
Psychology, Consumer Behavior, Psychological aspects, Consumption (Economics), Consumers 
Biblio Notes
Notes:
Includes bibliographical references (pages 179-197) and index.  
Number of Copies
2 
Accession‎ No Call No Availability
4110   Yes
4337   Yes

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