Marketing Management

Type
Book
ISBN 10
0273743619 
ISBN 13
9780273743613 
Category
Marketing (E-3-4)  [ Browse Items ]
Publication Year
2013 
Pages
1022 
Description
All the accessibility, theoretical rigour and managerial relevance of the global best-seller Marketing Management plus European structure, European examples, the work of European academics and bespoke online resources. - from Amzon 
Number of Copies

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