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Category:
Marketing (E-3-4)
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Page 4 of 7
Title
Authors/Editors
Publisher
Type
Copies
Marketing Communications: An Integrated Approach
Edition
:
4th
Year
:
2004
ISBN
:
0749442654
ISBN 13
:
9780749442651
Paul R. Smith
Jonathan Taylor
Kogan Page Business Books
Books
1
Marketing Across Cultures
Edition
:
2 Sub
Year
:
1996
ISBN
:
0132361752
ISBN 13
:
9780132361750
Jean-Claude Usunier
Prentice Hall
Books
1
Marketing Management
Books
1
Principles of Marketing
Edition
:
2
Year
:
1999
ISBN
:
0273644440
ISBN 13
:
9780273644446
Frances Brassington
Stephen Pettitt
Financial Times Management
Books
1
Foundations of Marketing
Edition
:
5
Year
:
2015
John Fahy
David Jobber
McGraw-Hill Higher Education
Books
1
Service Marketing (SIE)
Year
:
2005
ISBN
:
0070660077
ISBN 13
:
9780070660076
Valerie Zeithalm
Mary Jo Bitner
Dwayne Gremler
McGraw-Hill
Books
1
Marketing Communications: Interactivity, Communities and Content (5th Edition)
Edition
:
5
Year
:
2010
ISBN
:
0273717227
ISBN 13
:
9780273717225
Chris Fill
Prentice Hall
Books
1
Marketing: An Introduction
Edition
:
3rd
Year
:
1993
ISBN
:
0135545935
ISBN 13
:
9780135545935
Philip Kotler
Gary Armstrong
Prentice Hall College Div
Books
1
Strategic Marketing Management: Planning & Control, Analysis & Decision (The Butterworth-Heinemann Marketing Series)
Edition
:
Workbook
Year
:
1995
ISBN
:
0750619902
ISBN 13
:
9780750619905
Paul Fifield
Colin Gilligan
Butterworth-Heinemann
Books
1
CIM Coursebook 02/03 Marketing Environment
Edition
:
Revised
Year
:
2003
ISBN
:
0750657030
ISBN 13
:
9780750657037
Mike Oldroyd
Butterworth-Heinemann
Books
1
1
2
3
4
5
6
7