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Category:
Marketing Essentials (E-1-2)
[
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]
Page 3 of 4
Title
Authors/Editors
Publisher
Type
Copies
Marketing: An Introduction
Edition
:
2nd
Year
:
2017
ISBN
:
0273762605
ISBN 13
:
9780273762607
Gary Armstrong
Financial Times Prentice Hall
Books
2
An Introduction to Social Media Marketing
Edition
:
1
Year
:
2014
ISBN
:
0415856175
ISBN 13
:
9780415856171
Alan Charlesworth
Routledge
Books
3
Integrated Marketing Communications
Edition
:
1st
Year
:
2001
ISBN
:
0273625136
ISBN 13
:
9780273625131
David Pickton
Amanda Broderick
David Picton
Financial Times Management
Books
2
Marketing Plans: How to Prepare Them, How to Use Them
Edition
:
7
Year
:
2011
Malcolm McDonald
Hugh Wilson
Wiley
Books
2
Marketing: Concepts and Strategies
Edition
:
7th edition
Year
:
2016
ISBN
:
1473725127
ISBN 13
:
9781473725126
O. C. Ferrell
Sally Dibb
Lyndon Simkin
William M. Pride
Cengage Learning EMEA
Books
3
International Marketing and Export Management (4th Edition)
Edition
:
4
Year
:
2001
ISBN
:
0273655213
ISBN 13
:
9780273655213
Gerald Albaum
Jesper Strandskov
Edwin Duerr
Prentice Hall
Books
1
Global Marketing: A decision-oriented approach (5th Edition) (Financial Times (Prentice Hall))
Edition
:
5
Year
:
2010
ISBN
:
0273726226
ISBN 13
:
9780273726227
Svend Hollensen
Prentice Hall
Books
1
Advertising (Frameworks)
Edition
:
4
Year
:
1999
ISBN
:
0273634356
ISBN 13
:
9780273634355
FRANK JEFKINS
Financial Times Management
Books
1
The Marketing Book, Third Edition: Published in association with the Chartered Institute of Marketing CIM Professional Development Series (Marketing Series)
Edition
:
3
Year
:
1994
ISBN
:
0750620226
ISBN 13
:
9780750620222
Butterworth-Heinemann
Books
1
Basic Marketing: European Edition: A Global Managerial Approach
Edition
:
13th
Year
:
2000
ISBN
:
0256204020
ISBN 13
:
9780256204025
E. Jerome McCarthy
Irwin Professional Publishing
Books
1
1
2
3
4